Advertisers alert, 7th Heaven is now officially for sale. The recently canceled WB family drama is well known for tackling tough topics such as women’s rights in the Middle East, homelessness, and teen pregnancy. But the shows producers have apparently decided to cash in during this final season; introducing a three show arc involving Campbell’s soup.
Plot be damned! Bring on the infomercial!
During one of the episodes, Campbell’s soup was featured in nearly every scene. The Camdens were eating and talking about it constantly. Campbell products found themselves in nearly every shot. The plot of the show revolved around the soup. Ruthie’s sick, better bring her some soup. Dinners on, better have some soup. I need a snack, better have some soup. It is bad enough to know that every product you see on television was put there for a fee, but when the plot is altered to help advertise the product, the quality of the show suffers.
Now they didn’t completely sell out as they were promoting the Labels for Education program, but I think it is clear that they were promoting the soup more.
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